For years, we’ve seen trendy technologies start-ups, like Google and Uber, and co-working entities change and shape the design of the workplace. Today professional service provider firms for law, finance, tax, and accounting – are also transforming their workplaces and organizational cultures to operate more like their progressive counterparts. These traditional companies are finding value in adopting a transformative approach to office design. Law firms, in particular, are starting to adapt to the design of their offices to adjust to new trends in the profession.
Berlin is something like a mecca for startups in the German corporate landscape. New innovative business ideas shoot up like mushrooms every other second. Of course, having a good idea is one thing, but on the other there still need to be things done. In that case an appropriate place to develop creatively is needed; But the local kitchen table is no longer enough for that. Especially when your own project starts to grow in a way that first employees must be hired. At least then, a new office must be taken into consideration. Coworking Spaces are a practical and efficient solution for that. We have located and showcased the best offices to work together in the Berlin.
For decades, the concept of open office space has been changing between swan song and resurrection. Some celebrate it as a driving force for holistic and creative cooperation and communication. The other group sees this as a permanent distraction that undermines concentration and productivity. But in any great dilemma there is a great idea behind it. Here it is focusing on brain cells, work lounges, telephone booths or focus rooms.
What a brand stands for and what hides behind a pleasant company philosophy is also determined in the brand. How is a company defined and what does it specialize in? What are the values of the brand that it represents? And what is its unique value? These fundamental and topical issues are on the agenda of the brand development and continue to evolve within the company. On the visual side, branding involves much more than a trendy outward appearance, which is adjusted from time to time. Visual Identity is the high-profile figurehead made up of countless small parts and should be reconsidered in any major restructuring.
Prior to the founding of Upscale, we worked together for years to observe the pain points for interior designers and came to the conclusion, that this way of working is very complex. Together with our team, we want to help other interior designers with our digital solutions and our platform to master the time-consuming tasks and to unfold their creativity with fun. We want to support them when creating mood boards, when trading with furniture brands, with logistics solutions, or efficient bookkeeping. In the USA, there are already very established and profitable players. For the European expansion and integration of the technical know-how, the acquisition of the 99chairs assets fit perfectly and we look forward to this expansion. "
Upscale founder,
Carina Kümmeke
The main goal of Upscale is to help businesses and individuals to set up their home, work-space, furnished apartment or co-working space, to give customers the interior Upscale is the leading German speaking interior design start-up with a focus on fresh interior design for commercial and private customers. The company was founded in 2016 by Carina and Tom Kümmeke in Zurich. The company is headquartered in Zurich Seefeld with additional representative offices inBerlin-Mitte and various freelancers from all over Europe. Upscale currently employs about 50 permanent employees and freelancers
Upscale has three sub-brands: Upscale Spaces for Office and B2B Projects, Upscale Interiors for Residential Customers and Upscale Escapes for Vacation Properties and Hospitality Projects.
